Nask Studio collaborated with Panotec, a company renowned for its expertise in designing and producing cutting-edge custom packaging solutions for the logistics and e-commerce industries for nearly 40 years. Often referred to as the “Maserati” of on-demand packaging, Panotec sought an image refresh to enhance its global reach within the machinery industry.
Our engagement began with a comprehensive design audit to analyze the existing brand image and identify areas for improvement. Through this process, we developed new visual identity guidelines that align with Panotec’s vision and values, ensuring consistency and clarity across all brand touchpoints. Nask Studio demonstrates its versatility by effectively adapting to the unique demands of this specialized sector.
The resulting guideline book establishes a cohesive branding strategy and introduces an updated iconography system that reflects Panotec’s commitment to quality and innovation. This refreshed visual identity is crafted to resonate with their global audience and strengthen Panotec’s position as a leader in the packaging industry.
